Sunday, April 19, 2009
The Disney Stars Dominate
For the second week in a row a Disney-born star led the way at the box office. This past weekend Zac Efron's "17 Again" buried the competition pulling in 24 million dollars. Miley Cyrus' "The Hannah Montana Movie" brought in another 12.7 million making it the fourth place movie for the weekend. Cyrus' flick has earned Disney a whopping 56.1 million in just ten days in theaters.
Yahoo!'s headline for the story is "Zac Topples Miley". Here is the problem with that...while Zac did "topple" Miley this weekend..."17 Again" still didn't have as good of an opening weekend as Cyrus' "The Hannah Montana Movie".
Either way Disney has shown why it pays to be associated with the ears.